Mayonnaise is higher in total fat and calories, thanks in large part to the greater concentration of oil in its formula.
Miracle Whip is lower in fat and calories per serving, making it a popular choice for those looking to cut down on these components in their diet. However, it is important to note that the reduced fat is often compensated for with added sugars, which must also be taken into account in terms of overall healthfulness.
Usage in Recipes:
Because of its neutral taste, mayonnaise is favored in recipes where its primary role is to add moisture and cohesiveness, like in tuna salads, potato salads, or as a base for various sauces and aiolis.
Miracle Whip is chosen for dishes that can benefit from a sweet and tangy flavor profile. It’s commonly used in slaws, sandwich spreads, and certain salads where a distinctive taste is desired.
Brand and Perception:
Mayo is often seen as a staple or generic condiment, with varying brands offering their own versions, which can range from the standard to more gourmet takes featuring different types of oil or additional flavorings.
Miracle Whip is a brand-specific product created by Kraft Heinz. As such, its taste and composition are unique to the brand and are maintained consistently from jar to jar, whereas there can be slight variances among different brands of mayonnaise.

Mayonnaise and Miracle Whip, while similar in their general application as condiments, have clear and discernible differences that cater to different palates and dietary preferences. Understanding these variations enables consumers and cooks alike to choose the appropriate option for their nutritional needs, taste desires, and culinary creations. Whether you’re dressing a sandwich, crafting a salad, or concocting a sauce, knowing the distinctions between these two products can greatly influence the flavor and success of your dish.